Technology keeps today’s businesses moving. But when it fails, everything slows down. For companies like Wm. B. Morse Lumber Co., having reliable managed IT support is essential to stay productive and competitive. Here’s how Just Solutions helps them keep operations running smoothly.
About Wm. B. Morse Lumber Co.
Wm. B. Morse Lumber Co. has been a cornerstone of Rochester since 1853. As a fifth-generation, family-owned business, they’ve supplied quality building materials to the region for over 170 years. From their headquarters on West Main Street, they continue to serve contractors and homeowners alike with a wide range of products, including engineered lumber, custom millwork, and hardware.
“We’re proud of our past, but we’re also proud of how we’ve embraced technology. Just Solutions has been a huge part of bringing us into the 21st century.”
A Quick Summary
Here’s a quick look at the operational improvements made possible by our long-term IT partnership.
Before Just Solutions Inc.
- Fragmented IT response
- Risk of disruptive downtime
- Outdated systems and stress
After Just Solutions Inc.
- One-call resolution with expert team
- Proactive network support
- Reliable, strategic IT partnership
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The Challenge: Technology Downtime Puts Operations at Risk
In today’s construction industry, technology is integral to daily operations. Morse Lumber relies on IT systems for accounting, order processing, and inventory management. Any downtime can disrupt their ability to serve customers efficiently. They needed a reliable IT partner who understands their business and can respond swiftly to issues.
Further Reading: Your Guide to Managed IT Services in Rochester NY
The Solution: A Trusted IT Partner Since 1988
Just Solutions has been that trusted partner since 1988. Our team provides comprehensive IT support tailored to Morse Lumber’s needs. Whether it’s maintaining network stability or ensuring software systems run smoothly, we’re just a phone call away, ready to assist with any technical challenges.
“The reality is that we couldn’t survive in this competitive world without IT. It’s really helpful to have one phone call to one place that’s professional, knows our business, and gets us back up and running.”
A Partnership Built on Trust and Longevity
Morse Lumber began working with David Wolf before Just Solutions was even founded—installing their first computer system together. Over the years, that relationship has grown into a true partnership. From advising on systems to solving daily IT issues, Just Solutions remains a trusted extension of the Morse Lumber team.
“We originally started working with Dave when we installed our first computer system—I think we’re pretty close to being one of his oldest customers. But it’s more than just being a customer. Day in and day out, Dave advises us on the right IT solutions and always looks out for our best interests. It really feels more like a partnership.”
With Just Solutions managing their IT, the Morse team can stay focused on running their business—without having to worry about technology disruptions.
“Compared to Dave and his team, we’re definitely technologically challenged, but they know their business, and we rely on them every day to solve problems. It definitely helps us sleep at night, knowing IT is taken care of.”
The Result: Uptime, Confidence, and Continued Growth
With dependable IT support, Morse Lumber can focus on what they do best—providing top-notch building materials and services to the Rochester community. Our longstanding relationship is built on trust, responsiveness, and a deep understanding of their operations.
"I’ve had the privilege of supporting Wm. B. Morse Lumber Co. since 1987—long before founding Just Solutions—through Y2K, countless ERP upgrades, and decades of change. Their unwavering partnership, values, and professionalism have been instrumental to my company’s success. It’s been an honor to serve such a well-run, historic business since its roots in 1853."
Looking for Reliable IT Support That’s Built Around You?
Whether you’re a growing business in Rochester, NY or a multi-location company operating across the country, Just Solutions delivers personalized, responsive managed IT support tailored to your needs. We don’t believe in one-size-fits-all service—and we never treat our clients like ticket numbers.
From local, on-site help to remote IT management across time zones, our team is here to support your systems, secure your data, and simplify your technology—so you can focus on running your business.
And in an era where cyber threats and compliance requirements are only getting more complex, we bring enterprise-grade protection with a human-first approach that larger providers simply can’t match.